RolePlayGateway: WeBlog!

A Primer on Link Building

As the admin of the site, one of the primary roles that I play is to drive people to the site and ensure that they have their needs taken care of so that they can become permanent members.  There are a few ways to do this, and while some are costly, others are actually ridiculously easy, and you can help on a daily basis. If you remember a post on our blog a few months back, you’ll recognize that we placed a fairly heavy emphasis on links.

In today’s web, links are what correlate to value and importance, and the search engines calculate where RolePlayGateway is placed according to how many links we get, and from what websites. (A link from a website about role playing games will make us turn up in the results for searches about role playing games, while a link from a real estate site does exactly the opposite - it makes them think we’re about real estate.)

Ultimately, you can make my job MUCH easier by actively seeking out links from anywhere you can get them.  If you’re a member on another forum, link to us in your sig, even if it’s just a little text link!  You can get all fancy with signature graphics if you like (please share your RolePlayGateway graphics with us!), but any link is great.

I’ve found a great article that I think covers a few of the more advanced points of becoming a highly effective link builder, if you’re interested in taking on a more pointed task, as opposed to just linking to us casually. I’m also free to answer any questions and lend any assistance that I can, so just shoot me an email, IM, PM, or even phone me and I’d love to work with you.